OblongixAI & Analytics
SimLab / Business simulations
A space to think through business challenges using simulation. Explore alternative choices, question assumptions and build a shared understanding of what could happen next.
The SimLab library
Open a business simulation in your browser, then use its process guide to understand the assumptions, workflows and implementation. The simulations use illustrative scenarios; read the guides before interpreting their results.
Terrain and logistics · Interactive simulation
Explore how terrain, weather, friction and sustainment interact in a fictional valley. Follow the scenario in 3D and use the field guide to understand the model.
Fictional terrain and abstract scale. Requires WebGL; best explored on a larger screen.
Event operations · Interactive simulation
Rehearse crowd movement through a 30-stand exhibition hall. Compare a typical conference day, opening and closing surges, and evacuation scenarios.
Requires WebGL. A scenario comparison aid, not a validated evacuation model.
Business operations · Collection of 10 simulations
Explore ten models of how a business behaves. Change assumptions, compare repeated runs and replay the events behind the results.
Uses illustrative assumptions and reports ranges across runs. Use the results to explore decisions, not as forecasts.
Retail operations · Interactive simulation
Explore an electronics shop in 3D. Follow customers and staff, compare shop-floor presets, and examine queues, requests for help and completed visits.
Requires a browser with WebGL. Best explored on a larger screen.
Finance operations · Interactive simulation
Compare how a finance office operates today with a proposed model using agents. Explore processes, task allocation and the progression of work through a month or year.
The agent-supported model is a proposal, not a description of current practice.
People operations · Interactive simulation
Follow the recruitment journey from a business need to a new starter’s first day. Understand the stages, stakeholders and setbacks, alongside the simulator’s engine, parameters and outputs.
Explore how stage timings, candidate volumes and setbacks affect the recruitment journey.
Customer growth · Interactive simulation
Follow individual customers from acquisition through expansion, churn and return. Explore how channels, products and customer personalities shape recurring revenue.
Uses illustrative assumptions. Adjust the inputs to explore scenarios; results are not forecasts.
Make the thinking visible
A simulation gives people a common scenario to work through. Comparing choices can reveal different priorities, hidden dependencies and assumptions that deserve closer examination. The outcomes depend on the model and its assumptions; they are a basis for learning, not predictions.
From a question to an insight
Identify the decision, the people involved and what they need to understand.
Make the assumptions, constraints and choices clear.
Compare approaches and examine what changes under different conditions.
Discuss the implications, unanswered questions and next steps for the business.
Start a conversation
Tell us about the business challenge, who would take part and what you want them to learn.